DevReady Podcast

Fast-track Your Growth with Tech Torque with Matthew Whyatt - Episode 86

This episode of the DevReady Podcast features Matthew Whyatt, Co-Founder and Technology Sales Specialist at Tech Torque Systems—the first integrated, purpose-built, precision growth system for the tech sector.
Listen to the conversation as host, Andrew Romeo and Matthew talk about how tech businesses can be better positioned to sell more products and benefit more people.
Topics Covered:
· Marketing Fuels the Sales Engine
· Building a Team of Talented People with Specific Roles
· Challenges When Selling and Marketing
· B2B and B2C Marketing Strategies
· 3 Key Areas for Growth (Branding, Marketing, Conversion)
· How to Engage Customers

How to Stand Out in the Sea of Sameness - Episode 85

This episode of the DevReady Podcast, features Greg Smith, Founder & CEO, of Send Handwritten along with the hosts Andrew Romeo and Anthony Sapountzis.
Greg is a Customer Experience Expert and in this episode, he shares with us all how a remarkable and memorable marketing campaign is designed and delivered to tell the customer that you care.
Customers want a tool that is the most cost-effective, easy to understand, and simple to implement so that it can be implemented the day before and ROI got on a coming day. People remember experiences and that’s what the company provides.
Topics Covered:
· How to Stand Out in the Crowd
· Using Humor to Create Impact
· The Memorable Marketing Blueprint
· Know When to Iterate and Pivot
· Build Human Relationships

Go To The Extra Mile with Simon Madden - Episode 84

Simon Madden joins hosts Andrew Romeo and Anthony Sapountzis in this episode of the DevReady Podcast. Simon is the Founder of Simon Madden Consulting and now helps organizations understand what it takes to achieve a sustained high-performance culture.
The ability to ‘get good and stay good’ is vital for success, as per Simon. Many people become successful and then they get comfortable there. Simon says that it is important to realise that the work still remains—there needs to be continuous improvement.
Topics Covered:
· What is That Extra Thing That You Are Doing?
· Learning from Mistakes
· People are the Best Resource
· CARE (Consideration, Affirmation, Respect and Empathy)
· Differences between Leadership and Management
· Qualities of a Great Leader

Plan, Design & Build with Archistar with Robert Coorey & Chris Clark - Episode 83

In this episode of the DevReady Podcast, hosts Andrew Romeo and Anthony Sapountzis talk to Robert Coorey, Co-Founder ArchiStar and Chris Clark, Head of Consulting at Archistar.
Archistar creates cutting-edge technology that revolutionises the way property professionals plan, design, and build and in this episode the hosts and the guests interact about how technology has transformed the ways of finding property and development sites and how there are limitless possibilities of leveraging data to meet the goals of the end-users.
Developing a property is a task that can take a toll on anyone—from finding sites to assessing the needs to actually designing and building—a lot of resources are needed.
Robert talks about how Archistar helps people do that in a matter of minutes—the customers are helped with finding sites and when doing due diligence; they are even given access to some real-time building designs to show exactly what will fit on that block of land in conjunction with the local government rules.
Topics Covered:
· Bringing Value to the Marketplace
· From a Humble MVP to Catering to Growing Needs
· Evolution of a Team
· Doing Too Much Too Quickly
· Niche Userbase

How to Build Functional & Secure Website with AIP with Stephen Downey - Episode 82

Ever since AIP Technology was set up, Stephen and his co-founders, have had a goal of catering to the needs of the customers. Multiple plugins and their unique features often make the job of maintenance of WordPress a challenging issue—it is much like finding a needle in a haystack.
But having realized that WordPress powers around a third of the internet, Stephen believes that aiming to solve the problem for the customers have been worthwhile.
In this episode of the DevReady Podcast, our hosts Andrew Romeo and Anthony Sapountzis talk to Stephen Wilson Downey, CEO & Founder of AIP Technology. AIP’s technology automates website maintenance, keeps sites up-to-date and secure, and identifies and fixes bugs so that customers can utilize their time elsewhere.
Listen in as the three of them talk about the endless possibilities that the world of WordPress has to offer and how customers’ needs and requirements are of utmost importance.
Topics Covered:
· Possibilities in Website Maintenance
· Finding Solution to a Unique Problem
· Building a Team and Having Enough Funds
· Focusing on the Needs of the Customer

Locumate: Creating A Feedback Loop with End Users with Surge Singh - Episode 81

In this episode of the DevReady Podcast, hosts Andrew Romeo and Anthony Sapountzis talk to Surge Singh, Co-Founder of Locumate, a platform, the aim of which is to create a community dedicated to Locums in Australia.
Listen in to this insightful conversation to learn more about the platform that is looking to bring about the much-needed technological disruption in the pharmaceutical industry to ensure that Locums can find the perfect shifts, get paid on time and get access to additional educational resources to help them grow their career as pharmacists.
Topics Covered:
· How Locumate Built a Transactional Platform for Locums and Pharmacists?
· How to Balance Domain and Technical Expertise?
· Building a Product and Developing a Business around it.
· Creating a Feedback Loop with End Users.
· The Key to Stick to Your Core Values.
· The Best Way to Find a Great Tech Partner.

Is Metaverse Really The Future with Alan Smithson - Episode 80

In this episode of the DevReady Podcast, hosts Andrew Romeo and Anthony Sapountzis have an insightful conversation with Alan Smithson, Co-Founder at MetaVRse which is a proprietary, code-optional web platform that makes it easy to create and share interactive 3D experiences instantly.
Know of the iconic performance by the French DJ and pioneer of electronic music, Jean Michel Jarre on the 31st of December, 2020 where he performed live in a 3D visual reconstruction of the emblem of the Cathedral of Notre-Dame de Paris?
Well, that immersive event that was available on the social VR platform VRChat, accessible via a personal computer or in virtual reality for those who have a VR headset was made possible courtesy of Alan and his team.
Topics Covered:
· Touch Screen Technology
· Virtual Reality
· Overcoming Challenges Faced
· Building World-Firsts
· Working in Training and Marketing
· Creating Value
· Being Creative

The Blend of Tech & Wine with eBottli with Nathalie Taquet - Episode 79

This episode of the DevReady Podcast, features hosts Andrew Romeo and Anthony Sapountzis with Nathalie Taquet, CEO & Founder at eBottli & Bottli.
While the former company provides all information about the bottles (description of the winemaker, the origin of the bottle...) for B2C and all tracking and traceability of the bottles (statistics, strategic marketing, counterfeiting, geolocation…) for B2B, the latter connects customers to small vineyards with unique batches. Listen in while the three of them talk about technology and the digitization of processes in wineries.
Use of technology being the core of the business, Nathalie feels that there is a disconnect between start-ups and IT. She emphasizes that their role is to bridge the divide and make sure that real data is used for the proof of concept to ensure that better solutions are not only developed but also optimized.
From her experience, she highlights three key things to keep in mind when introducing a technological solution in any industry:
1. Listen to your customers: work with the potential customers and identify what they need
2. Make what they want to buy: don’t provide a solution that people don’t want to pay for
3. Make the journey simple: don’t add another step in the journey and make it complicated

How to Adapt Change in Technology with Jodi Woelkerling - Episode 78

In this episode of the DevReady Podcast, Andrew Romeo is joined by Jodi Woelkerling, author of “World Class Leadership” and a trusted authority on building enduring, resilient cultures and building personal resilience and the two talk about change that technology can bring about within the workplace, the impact that it might have, and how to ensure that the change is positive for all concerned stakeholders.
Jodi emphasizes that the modern workplace is filled with constant challenges, both for the business at large and for the individuals within the business, and resilience is a key component of effectively navigating these challenges.
And because humans are fundamentally hard-wired to resist any kind of change, for any business, it is paramount that they manage the process of change so that neither the business nor the individuals in the business suffer.
Topics Covered:
· Building Resilience at Individual and Corporate Levels
· Strategies for Staying Calm
· Dealing with Technology Change
· Need for Stakeholders to Accept Change
· Engaging Stakeholders to Have a Positive Impact on Acceptance to Change
· World-Class Leadership

From a Musician to a Technologist with Mark McCormack from Design Posse - Episode 77

In this episode of the DevReady Podcast, hosts Andrew Romeo and Anthony Sapountzis talk to Mark McCormack, Co-Founder, Design Posse.
Mark has had a pretty long and eventful career, from being in a cover band to designing digital strategies for various advertising agencies to supporting start-ups and innovation in entertainment-related technology—he has surely done it all.
Having worked in different industries, Mark strongly believes that two things are key to success in any industry, no matter how disruptive a product or service is:
1. Ability to build networks
2. Ability to solve a problem
Topics Covered:
· Moving into the Software Industry from Music
· Struggles of being the Pioneer
· How to educate your customers
· Taking Risks
· Building effective Networks